Retail Analytics makes it possible to examine your total in-store traffic, not just people who have seen your ads, for the very first time. This opens up new possibilities, enabling you to:
- Identify stores with low traffic that could benefit from additional activities
- Compare footfall levels between stores with heavy and smaller ad spend
- Assess the impact of local tactics before deploying them to other stores
Use Retail Analytics to discover actionable insights into your visitors' habits, such as peak hours, best days of the week, or the impact of seasonality for each of your stores.
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